I know many visitors to the site are really just investigating various quitting methods, but we’ve had a few interesting comments lately about attempts to purchase the book Nicotine: The Drug That Never Was – either from Amazon, or various other internet outlets.
This edition is published through a ‘Print On Demand’ supplier, and distributed through various on-line booksellers. The advantage of this system is that it eliminates waste: there is no ‘print-run’. Until this technology was developed, publishers had to print so-many-thousand copies and just hope they all sold, but now it is possible to produce individual copies, as required. So if someone orders a copy from Amazon, that order goes through to the manufacturer who will produce it in a matter of days, and send it to the customer.
The only downside to all this is that the book may be listed as “out of stock”, when in fact the outlets don’t need to carry stock. Copies are simply produced as required, when ordered. However, the “out of stock” tag seems to be sometimes interpreted as “not available” by some prospective buyers – one recent contact bought the download version in the end because of this.
So for those who want to buy the paperback book, but for the least expensive price, don’t be put off if the outlet lists it as “out of stock” – it is still available and the time from ordering to delivery is only about 4 days, usually. The download is certainly the cheapest version (£5, about $8 US) and the quickest, but as the guy commented you can’t read it in the bath.
If you live in the U.K. though, you can order the paperback version direct from myself at Central Hypnotherapy, Merchants House, 24-25 Market Place, Stockport, Cheshire SK1 1EU. This is the least expensive option at only £12, which includes Recorded Delivery postage. It may also be preferred by anyone nervous about using credit cards on-line, or maybe just doesn’t use credit cards anyway. Just send a cheque to the above address and your delivery address, and the book will be on its way to you!